酒吧品牌設(shè)計(jì)與酒店品牌設(shè)計(jì)的區(qū)別在哪里？

作為酒店的品牌設(shè)計(jì)和酒吧的品牌設(shè)計(jì)有什么區(qū)別呢，酒店他的內(nèi)容并不是太多，一般他的主要標(biāo)志是最重要的，連鎖的效應(yīng)也重要，但面就不太廣，所以在做酒吧設(shè)計(jì)時(shí)與酒店就不一樣的了。檢查:星巴克英國(guó)品牌If you are one of the many people in the UK who enjoys a cup of coffee occasionally, you are probably familiar with the new如果你在英國(guó)的很多人一樣享受一杯咖啡,偶爾,你可能熟悉新的logo design標(biāo)志設(shè)計(jì)for Starbucks. 對(duì)于星巴克。The這brand品牌has been through many evolutions along the path to success, from the brown siren ringed by the company name to the recently introduced cool green logo design with just the siren’s face and torso.許多演化已通過沿著小路走向成功,從棕色的警報(bào)器響的公司名字最近推出了涼爽的綠色標(biāo)志設(shè)計(jì)只有警報(bào)器的臉和軀干。

酒吧設(shè)計(jì)的品牌大眾化與國(guó)際化相接。This change in brand came for a reason. 酒吧品牌設(shè)計(jì)這一變化在品牌是為了一個(gè)原因。The CEO of the company is trying to soften what insiders call the ‘commoditisation’ of the brand. 這家公司的首席執(zhí)行官正試圖軟化業(yè)內(nèi)稱作“商品化”電話的品牌。Indeed, in many areas of the UK, Starbucks is seen as the Goliath corporation picking on all of the smaller, more local coffee houses. 事實(shí)上,在許多地區(qū)的英國(guó),星巴克看作是歌利亞的公司選擇較小,更多的本地咖啡屋。A change in brand is definitely in order, and this logo design is just the first of many changes that the company underwent this spring.改變品牌一定會(huì)出現(xiàn),這標(biāo)志設(shè)計(jì)就是第一,公司經(jīng)歷了很多變化,今年春天。

酒店新的品牌要求與相關(guān)品牌做個(gè)區(qū)別，How is the new brand and UK logo design working out for the company? 這個(gè)新品牌標(biāo)志設(shè)計(jì)、英國(guó)的公司工作?According to the latest numbers, Starbucks UK is still running at a loss, albeit less of a loss than before. 根據(jù)最新的數(shù)字,英國(guó)仍然是星巴克虧損,盡管比以前更少的損失。Part of this is due to the closing of UK Borders stores, as this resulted in a £10 million dollar cost to close the in-store coffee bars. 一部分原因是由于英國(guó)邊境關(guān)閉商店,這導(dǎo)致費(fèi)用£1000萬(wàn)美元關(guān)閉店內(nèi)咖啡酒吧。However, sales increased 2% to an astounding £396 million annually. 然而,銷售增加了2%,達(dá)到了驚人的£3.96億每年。This predates the new brand and was likely due to new products such as the ‘Doubleshot’ chilled coffee, but it shows that the company was already on an upswing as it introduced the new UK logo design.這個(gè)詞語(yǔ)比新品牌,可能來自于新產(chǎn)品,如“Doubleshot,搖勻后倒入冰鎮(zhèn)的咖啡,但是它的顯示該公司已經(jīng)恢復(fù),因?yàn)樗榻B了新酒店logo的設(shè)計(jì)，創(chuàng)意源于國(guó)外的一些概念非常重要，要求都是西化的設(shè)計(jì)了。。